Animated Explainer Videos

London: 020 8050 1265 | Norwich: 01603 358145 | Email:

We make engaging and award-winning animated explainer videos for brands all over the world.

Whether you want more attention on social media, more website traffic and enquiries, or to get your company’s values and culture across, we will create the explainer animation that achieves your goal.


The animated explainer production process

It’s a collaboration. We work with you every step of the way. You’re an essential part of the team. Because you know your brand, your audience and your product. 

And we know how to get the best out of your brief and create beautiful, successful videos that your audience relate to and engage with. That’s what we do for all our clients, no matter the industry, goal or audience.

From the script to the visual style, storyboards, voiceovers, sound design, animation and filming, you’ll have award-winning specialists working on every aspect of your animation. And your schedule shows you the deliverables and sign offs, so you know what to expect and when. Our video FAQs page also has more answers to popular questions about the animated explainer production process.

Find out more

Download our Video Guide – it’s got more detail about each step of the process and examples of visual styles, storyboards, lead times and prices.

Or drop us a line. Tell us about your project and the sort of animated explainer video you’re looking for – share some examples with us too if you’ve seen something you like.

Get in touch with Curveball Media

Using animated explainer videos to deliver results

Whether your animation needs to explain a product, promote your culture and values, or grab attention on social, our team will design and deliver an animation that stands out and engages people.

Or, you could use animated infographics to increase engagement and enquiries by simplifying a complex subject, piece of research or data. You can also use animated GIFs to make your social media posts and editorial content really stand out and improve engagement.

Whatever type of animation you need – explainer, infographic, 3D computer animation or motion graphics – we’ll make sure it gets to the heart of what you and your audience want. Because that’s the kind of video production company we are.

90% of users say that product videos are helpful in the decision process, and
64% of consumers will make a purchase after watching branded videos on social platforms.” HubSpot

“Video posts generate 1200% more shares on social than text and image combined, and posts with video have 48% more views than plain text or images.” Adobe

Animated explainer videos… explained

Animated explainer videos are a type of video production, but the name can mean slightly different things depending on who you ask. For us, typically, it’s an animation that explains a product or service with the intent of getting attention, driving curiosity and increasing desire for it.

They’re normally 90 seconds and 200 words, but they can be shorter. At the end, they usually ask the audience to take an action.

They’re not a substitute for other content though; explainer videos complement what you already have. They add two extra dimensions to your existing content: sound and motion, making your content richer and more engaging.

And because they’re 90 seconds or less, they don’t – and shouldn’t try to – explain things to the nth degree. A rookie error is to cram more than 200 words into 90 seconds. But bombarding the audience with lots of information makes it more likely they’ll feel overwhelmed, confused and disengage.

Neither do animated explainer videos have to be entirely animated. They can be part animated, part film. It depends on what you’re trying to achieve and which medium is most suitable for that goal. But we’ll figure this out with you at the briefing stage.

Happy clients

“Very professional service, great communication throughout the project and a fantastic final piece of work produced at the end! Would definitely recommend Curveball Media for their services.”

Heathrow Airport

“Curveball were fantastic at every point. The end result was a beautiful, inspiring and emotive animation which resonated at Davos and beyond (over 3 million views in 3 days on social media). We were delighted!”

The Wellcome Trust

“The team were a pleasure to work with. They fully understood our detailed brief and worked with our limited time frame to ensure our video was delivered on time.”


“Curveball were quick to understand our needs and to develop a video which turned out to be extremely well received throughout the company.”


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